Author Archives: OP

How to give a quick, impromptu speech or toast!

Most people would agree that the idea of speaking in front of large groups of people can be terrifying, and so we tend to avoid it whenever possible. There are times, however, when we are faced with the task and there’s no running away: we must say a few words. The following is a template for success which you can use when it’s your turn to speak, in just about any type of gathering, formal or informal. (more…)

37 tactics to grow your company without spending a penny on marketing

A few years ago, I grew my E-commerce site from $0 to $50k in monthly revenue just 3 months after launching. We didn’t have a physical presence and I didn’t spend one penny on marketing, every single sale came from free online channels. This past year, I used these exact same tactics to start a startup. We’ve since raised over $2.5M in VC funding and scored some marquee customers. Here are 37 of my favorite tactics. I’m happy to expand on any of these and provide more detailed commentary in the comments. (more…)